Li Ning holds 33.3 billion shares of Li Ning Company, accounting for 31.88%. As of August 31, 2009, Li Ning Company closed at 21.55 Hong Kong Dollar and Li Ning holds the market value of 6.319 billion Yuan. Li Ning (HK: 02331) Latest Price: 23.55 0.25 1.05% Market Trend Company News Dahon Ratings Li Ning's business sense and the formation of China Jianlibao Group are not unrelated. Zhang Zhiyong, CEO of Li Ning, said that the boss's personal business sense usually determines the establishment of a business model during startup - just making the brand and abandoning the traditional OEM mode. Said Zhang Zhiyong, Li Ning as the first batch of "franchise to join " the company, in the 1990s are extremely rare, true to the 1990s this model to the development of business is also very small. Li Ning sportswear was born the first shot is to sponsor the 1990 Beijing Asian Games. In 1990, Li Ning won the bid to host the Asian Games torch relay. In 1990 August, in the Qinghai-Tibet Plateau, Li Ning, as athletes on behalf of, dressed in white Li Ning card sportswear, participated in the torch relay activities. The success of the planning so that "Li Ning" and "Jianlibao" two brands have been widespread concern. After tasted the sweetness of sports sponsorship, sportswear Li Ning for many years launched a sports sponsorship activities, spare no effort to sponsor various events. Li Ning's asset-light model has helped the company achieve rapid growth. To the first half of 2009, Li Ning recorded revenues of 4.052 billion yuan, up 32.45%; profit 473 million yuan, up 41.6%. Foot Stand,Plastic Bottom Feet Bar,Plastic Luggage Feet,Luggage Foot Stand GUANGDONG SUNDES LUGGAGE ACCESSORY TECHNOLOGIES CO.,LTD , https://www.guangdongsundes.com
At that time, Jianlibao was a very leading enterprise. In Guangdong, it had many contacts with many businessmen in Hong Kong. "Li Ning" was very much involved with Fok Ying Tung at that time. With their contacts, they actually entered a lot in business sense.
Li Ning occasion Asian Games, overnight popular China, the limelight also quickly overshadowed Conway. Shortly after the Asian Games closing, the newly established Li Ning Company received 15 million yuan of orders.
The essence of Li Ning is a supply chain management company. After the product design, the first dealers will be held ordering, dealers according to their own judgment on the market to place an order. Li Ning received the order sent to the foundry factory, foundry factory and then according to the order statistics, mergers, and then material orders sent to their suppliers. The finished product is distributed by the logistics provider to the distributors throughout the country. According to Li Ning 2009 mid-year report, Li Ning company a total of 7550, but only 345 outlets, accounting for less than 5%.