Ma Yi, General Manager of Le Yijia: Talking about the new concept of green home environmental protection

According to the statistics of professional organizations, 80% of consumers are more willing to buy high-priced but environmentally-friendly household products, and refuse to exchange low-cost products with high formaldehyde content, odor, and irritability. Especially in the era of digital information, more and more consumers in the post-80s and post-90s pay attention to the health and environmental protection of furniture products, and the spread of environmental protection concepts of green furniture is also deeply rooted in the hearts of the people. However, although many building materials and home furnishing brands all claim to attach importance to environmental protection and health, from the perspective of the domestic building materials industry, there are only a handful of companies that truly achieve green and environmentally friendly homes, and Leyijia Home is such a green environmental protection concept. One of the businesses. Recently, the reporter interviewed Mr. Ma Jing, the general manager of Leyijia, and discussed with him Mr. Ma about the new concept of green home environmental protection.

Leyijia Home Equipment Co., Ltd. is a leading enterprise in the domestic home furnishing industry. It has won many honors such as “China's Most Investing Value Brand” and “Consumer's Most Popular Brand”, and is trusted and favored by consumers.

Businesses are profitable, and the concept of “green” is popular.

The reporter learned from Mr. Ma Jing that if a company wants to improve the quality and environmental protection level of the products, then it is particularly important to reduce the formaldehyde content of the materials and the quality control of the raw materials; Most of the brands in the industry have never done well in these two aspects. They pay more attention to promotion, advertising, promotion, sales and other means that can directly bring their own performance, and intentionally or unintentionally ignore the innovation of technology and the monitoring of raw materials. This has made most of the companies in the industry focus on marketing, leading to a variety of empty concepts about “green”, which not only confuses consumers but also leads to vicious competition in the industry. If this is the case, once the consumers have seen the true face of these vague concepts, and therefore no longer buy it, then the home building materials industry will be extremely unfavorable.

Smart microwave formaldehyde reduction equipment was born, boosting the new direction of China's building materials and home furnishing industry

Mr. Ma Jing, the general manager of Leyijia, told reporters that if home furnishing companies want to build environmentally friendly products, they must first pay attention to the production process, instead of just focusing on marketing. Leyijia Home has put its own environmental protection concept into every detail, not only has its own strict standards for the choice of raw materials, but also monitors every production process after the raw materials are put into production. Therefore, it is not difficult to imagine that the “Le Yi Jia” has now formed a chain of green industrial chains. This is the “green home environmental protection industrial chain” with the highest standards, the most complete system and the largest scale in the domestic building materials and home furnishing industry. On this basis, Leyijia Home successfully developed a “smart microwave formaldehyde reduction device” in 2012, which can irreversibly reduce the building materials without causing secondary pollution. Formaldehyde content. Le Yijia, the world's first new technology, will create a new trend of green environmental protection in the building materials and home furnishing industry. It is understood that Le Yijia's cabinets, Wardrobes and other home custom products are introduced to foreign advanced production lines, with Le Yijia "smart microwave formaldehyde reduction equipment" to plan their own green home environmental protection industry chain, in the "smart microwave formaldehyde reduction equipment" Under the promotion, the environmental quality level of products has been improved, and a new low-carbon transformation has been launched for the Chinese building materials and home furnishing industry, which has opened up a new direction for industrial upgrading.

Le Yijia "passes on the wisdom of the oriental people, advocates national culture and self-confidence", and makes unremitting efforts for the world people's green home dreams.

In addition, the reporter also learned a fact. The research on smart microwave formaldehyde reduction technology was first started in 2007. After 7 years, General Manager Ma explained that “making the people of the world happy and happy is the goal that Leyijia has been striving for.” Today, globalization and cultural diversity, Le Yijia will take all the costs, use the infinite desire to learn international advanced technology, inherit the wisdom of oriental human habitation, create green, healthy and cost-effective home products for more consumers, establish National culture is confident and truly realizes the rise of the Chinese national brand!"

Le Yijia is environmentally friendly in thinking, environmental protection from the source, environmental protection from every detail, and the most practical and environmentally friendly brand of the Chinese nation. It is a company worthy of learning and respect in the building materials and home furnishing industry. Le Yijia's brand image of green environmental protection, high quality, high cost performance and dedication to the people of the world has become more and more popular among the people and has become an important factor for consumers to purchase Le Yijia.

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