Wardrobe dealers "injury can not afford" store bundles "expanded"

Recently, although some stores have shown a downward trend in sales, there are still some explosions in some stores. For example, in the next three years, the home plan plans to open 10-15 chain stores every year. In 2015, the layout of major prefecture-level cities will be completed, and the number of chain stores will exceed 100. The closet store is facing the expansion of the store. Due to the strength of the bundled cooperation and the store, some wardrobe enterprises can only accept “expanded”.

A wardrobe dealer said that on the surface we are expanding with the store, but in fact we are forced to "expand" together. This is the situation facing the current wardrobe industry and the overall home industry.

According to a wardrobe marketing director, dealers are experiencing a "bundled" development of the store. On the one hand, the profits of dealers are now decreasing. On the other hand, the stores are expanding and there are already surpluses in key cities. In these stores, most of the brands are losing money.

Stores can use the performance of Wangdian to offset the losses of new stores or poorly performing stores, but brands and dealers can not afford such loss. All along, in order to protect the merchants' occupancy rate in the stores, the chain stores have implemented the bundled tactics for the settled merchants. To settle in one of their stores, it is often necessary to first enter other stores.

Many industry insiders said that the channels are expanding too fast now, and the funds of manufacturers and brands have not kept up. However, due to the strength of bundled cooperation and stores, they can only follow the scalp.

At present, there are 80,000 home-grown households in China, such as wardrobes, floors and cabinets. The current situation of these companies is that most SMEs are still in the manufacturing factory mode, most of the sales channels are controlled by dealers, and most of the dealers have to take orders from the chain stores that hold the retail channels. For such a store expansion, some wardrobe dealers sighed "can not afford to hurt."

Galvanized Hexagonal Wire Netting

ŸGalvanized hexagonal wire mesh is also named Chicken wire netting, made of low carbon iron wire, galvanized or hot-dip zinc plated before or after weaving. Hexagonal Wire Netting is firm in structure and has flat surface. It is extensively used in INDUSTRIAL AND AGRICULTURAL CONSTRUCTUONS AS REINFORCEMNET AND FENCING. It is also used as Fence for Poultry Cage, Fishing, Garden and Children playground, etc.