In-mold label materials need to be selected according to product characteristics

This article will introduce several common in-mold label materials and provide a brief description of the products that are suitable for them.

Economical in-mold label material

The price of economical in-mold label materials is relatively cheap, which can well solve the problem of the labeling and label loss of the self-adhesive label on some product packaging. The general lubricating oil products, seasonings such as soy sauce vinegar, ice cream products, etc. It is required to be as high as cosmetics, and for such products, economical in-mold label materials can be used according to the actual needs of the end market. Economical in-mold label materials have been favored by major lubricant manufacturers such as Kunlun, Great Wall, and Uniform, as well as ice cream products manufacturers such as Lu Xue, Mengniu, and Yili.

Highly reproducible in-mold label material

The highly reproducible in-mold label material is smoother and more delicate, and can perfectly reproduce more fine and delicate pattern information such as text and lines. It is suitable for hot stamping and printing special inks, and provides various design ideas for label designers to reach customers. The diverse expressions that you want. Since most products such as daily chemical products and high-end dairy products show the attractiveness of the shelves directly through labels, the role of labels in the sales process is more important than other products. At present, highly reproducible in-mold label materials have been widely used in products of major brands such as Kaimi, Bai Mao, Wei Meng, Mengniu and Yili.

Transparent in-mold label material

The transparent in-mold label material expresses the product's clean and safe characteristics with a more excellent appearance. Transparent labels allow consumers to see the actual content, more attractive to consumers, while at the same time solving the problems of traditional stickers in the process of circulation and use, reducing the overall cost. Procter & Gamble's OLAY silk nourishing double-layer ribbon silk moisturizing shower cream product uses a transparent in-mold label material, and the pink contents are presented through transparent bottles and labels, plus the surface of the label. The cold-hot effect, the entire package has a very good shelf appeal, adding to the consumer's desire to buy.

Double layer composite in-mold label material

The double-layer composite in-mold label material can protect the packaging safety . For those food packaging with higher safety requirements, the general packaging method is difficult to meet the requirements, especially for packaging that is in direct contact with human skin, lips, etc., and even for safety tests such as cooking. However, the common in-mold label material is very high in scrap rate due to the frequent generation of static electricity after being coated with OPP. The double-layer composite in-mold label material that came into being can not only effectively solve the static problem, but also “seal” the printing ink in the middle of the two layers of film, which can eliminate the possibility of contact between the human body and the ink. In addition, the double-layer composite not only increases the brightness effect, but also makes the packaging more attractive to the eye, and even if there is friction during transportation, the printing effect is not damaged, which increases the wear resistance and durability of the package.