Reducing the Cost of Books from the Binding Design

Before editing the finished manuscripts, they need to be designed by the designers. The design worker must design according to the book content, nature, total amount of texts, readers, and designs books that are popular with readers according to the principles of practicality, beauty, and economy. The relationship between practicality, beauty, and economy is unified and contradictory. Designers must comprehensively deal with the characteristics of books. The cost of books is an important factor in the competition in the book market, which is of concern to the publishing department. The question of how to reduce the cost of books is discussed from the perspective of binding design.

In order to reduce the cost of books, design workers need to be familiar with the types, specifications, performance, and prices of paper materials, calculation methods for the cost of books, printing technology, and operation procedures so that they can be selected correctly in conjunction with specific book conditions. Costs are also coordinated with practical and aesthetic requirements.

1. Reasonably choose the cost and reduce the cost of books
If the selection of materials is unreasonable, the margin will increase and the effective use of paper will decrease. Books with more short lines, such as horizontal poetry, use 32 copies, which have a lot of gaps in their cuts and openings, and use more paper. If you use a 36-inch long format, you can save paper. If the cost is too small, the number of folds and light edge materials are also more. In order to facilitate the printing, as far as possible without or with less irregular copy, this can reduce the cost of printing.

2, determine the binding form, a reasonable layout design
The commonly used book binding forms include saddle stitching, flat stitching, cable binding, and glue binding. Saddle stitching, cable stitching, and bookbinding can be designed to make the hearts of the left and right versions larger. If it is a flat form, the left and right version of the book must be relatively small, because the flat book's mouth is about 5mm.

When designing a manuscript, the size of the body font, the density between the lines, the width and width of the blank space around the caption, the line of the title and the blank line, and so on are all related to the cost of the book. For example, if a book is an ordinary 32-page book, the original design is a horizontal 5-character word with 26 words and 25 lines on each side = 650 words. There are 5/8 lines between the lines and 240,000 words of manuscripts. A total of 370 faces are required. Rows of 26 words × 27 lines = 702 words, 1/2 between the lines, only 342 planes; a difference of 28 surfaces. We can reduce the cost of the book at all stages of printing, paper, and binding. Here, it is by no means that the layout is getting denser and better, such as children's books, the words should not be too small, and the line spacing should not be too narrow; instead, they should be saved as much as possible in order to meet the content of the manuscript and readers. Book cost. Another example is that some books with more chapters, such as each chapter is lined up on another page, or lined up on the other side, or in a row format, where the amount of paper and printing costs are also very different. Therefore, in the layout design, we should consider the nature of books, content and adapt to reader needs, but also consider the issue of reducing the cost of books.

When designing a book artwork, it is necessary to enlarge or reduce the length and width of the artwork according to the size of the script and the requirements of the artwork. In the design, the layout designer must understand the size range base of the lithographic color separation plate format in the book printing and membership price standard. Such as 40 open, 14cm × 16cm; 20 open, 20cm × 22cm; 12 open, 27cm × 27cm and so on. For example, a color picture book is a large format book. Because the designer does not understand the size range base of the lithographic color separation plate design in the printing price standard, a figure of 17 cm×22.5 cm is designed, and a figure of 13 cm×16.5 cm is designed. The price exceeds the standard size of the flat-panel photography color separation plate in the standard 40-inch open space and 20-inch long and wide size. It requires more than 4,000 yuan for plate printing. Therefore, designers should understand the standard of book printing and wages, and design them carefully to reduce the cost of books without affecting the quality and effectiveness of the artwork.

3, reasonably determine the cover size, reduce the cost of the book
When designing the cover, the design should be based on the finished product size, spine thickness, and size of the mouth. When designing the size of the mouthpiece, it is generally possible to make the mouth slightly larger without wasting paper and facilitating printing. The majority is more than 30 mm. However, some cover designers do not understand the paper specifications, the number of openings, and the performance of the printing press. When designing the cover, they do not fix the size of the mouthpiece according to the number of paper sheets. After the platemaking, they often do not meet the requirements of the paper size specification and cause waste. Most book covers now require lamination after printing, which in turn increases the cost of lamination.

For example, a set of books is divided into upper and lower volumes, which is an 850×1168 large 32 book. The upper and lower volumes are about 600, printed with 52g/m 2 paper, the thickness of the spine is 22mm, and the cover is used for offset printing. The upper and lower volumes Each printed 20,000, cover the film after printing. Because the designers do not understand the paper specifications, the design of the mouth is 65mm. Such a large mouthpiece needs to be printed with 787×1092 1/6 paper. If the design is based on the number of paper sheets, the design will be 40mm. Can be printed on 787×1092 1/8 paper. The printing fee, paper, and laminating fee of the two were actually different by about 4,000 yuan. From this, it can be seen that the framing designers must understand the paper specifications and opening numbers when designing the cover; consider reducing the cost of the book when designing the cover, and avoid unnecessary economic losses.

Some cover and front and rear ring lining design is relatively simple, to print a few spot colors, the amount of printing is not large, plate-making can consider making copper and zinc plate, printing can be used plate machine printing, because the plate printing is a single small sheet printing, can be used Flowers can also be cut into small sheets with scraps of paper. This can increase the utilization of paper, and the cost of platemaking can also be reduced.

4, rational selection of binding materials, reduce the cost of books
When selecting hard cover materials, the use of leather, cotton, hemp, silk, wool and other fabrics should be controlled. Use tough paper, paint paper or lacquer, etc. as much as possible. In addition to special needs, try to avoid using real gold foil. Hot stamping materials can be replaced with anodized aluminum or color chips to reduce the cost of the book.