What is the difference between the gas stove and the range hood of the two chefs in Guangdong and Guangdong?

In the field of kitchen consumption, the status of gas stoves and range hoods cannot be ignored. As the main producers of these two types of products, no one can ignore the contribution and leading role of the two major producing areas of Guangdong and Zhejiang. According to relevant data, in 2015, most of the national household exhaust hoods and gas cookers produced in Guangdong and Zhejiang. So, what is the difference between kitchen and electric products produced in Zhejiang and Guangdong? It is also the production of hoods and stoves. What is the difference between the two places?

Nearly half of the country's gas stoves are produced in Guangdong.

In recent years, the kitchen appliance market has developed rapidly. In particular, the output of Zhejiang and Guangdong accounts for most of the country's markets. According to the National Bureau of Statistics, from January to December 2015, the cumulative output of domestic gas-fired stoves increased by 3.49. %, the growth rate was basically the same as 3.46% in the same period last year. Among them, more than half of the output was completed by Guangdong Province, and its cumulative output increased by 2.34% year-on-year; the cumulative output of Zhejiang Province, which ranked second, increased by 18.69% year-on-year, and the yield advantage was relatively obvious. In other words, nearly half of the country's gas stoves are produced in Guangdong.

From January to December 2015, the national household suction and exhaust hoods in Guangdong and Zhejiang provinces have a large advantage, and the total output of household suction and exhaust hoods is over 90%. According to industry insiders, in recent years, Guangdong and Zhejiang have occupied most of the national market. And the brand concentration is also the highest, due to regional differentiation, the product elements of the two regions are very different.

Analysis: What are the differences between kitchen appliances in Zhejiang and Guangdong?

First of all, the first impression of the two places in Zhejiang and Guangdong is that the two places have outstanding brands. In Guangdong, such as Vantage, Midea, Wanhe, Wanjiale, Zhejiang, such as the boss, Fangtai, Shuaikang, each brand of products have different elements and styles.

In terms of the range hood, the appearance of the Guangdong machine is more beautiful, and the tempered glass panel is the main one; the appearance of the Zhejiang machine is more atmospheric, mostly based on the stainless steel part; the Zhejiang machine is slightly higher than the Guangdong machine in terms of channel price. In the market, many people said that the Zhejiang hood is better than Guangdong. The reason is that the configuration and workmanship are better. In fact, this kind of statement is obviously not comprehensive. There are many high-quality leading enterprises in both places, and there are also low-end counterfeit companies that fight the ball. Since the output and enterprises in Guangdong are much higher than those in Zhejiang, the Guangdong region has lost some reputation for some low-end and inferior enterprises, but this problem also exists in Zhejiang.

In terms of gas cookers, from the analysis of structural and product design elements, Guangdong machine energy-saving products are mostly, with ceramic and metal infrared technology highlighting the differentiated market, internal fire, external fire and large fire stoves are also the main features of Guangdong. The gas cookers in Zhejiang products are mainly based on innovative technologies, with strong product configuration and heavy weight. Of course, the main advantages are also derived from leading companies to drive market development. Similarly, many people say that Guangdong's gas cookers are better than Zhejiang. In fact, this statement is also wrong. Any problem cannot be generalized. Zhejiang also has many high-quality gas appliances that are ahead of the market, but because of the concentration of brands in Guangdong. High, the proportion of product output is large, so sales are ahead of Zhejiang.

Industry forecast: the kitchen power market may usher in the next 100 billion market

The first is Guangdong, Guangdong is the region with the highest concentration of gas stove enterprises in the country, and is the region with the highest concentration of electric water heater brands. The main sales volume of gas water heaters, gas boilers and electric water heaters originates from Guangdong.

Secondly, Zhejiang, Zhejiang Province is dominated by Ganzhou, and the environmentally-friendly integrated stove has become a local specialty product. As the number of integrated stove brands continues to rise, Chenzhou has become the region with the highest output of integrated stove products, but it is an innovative product and is currently in the market. The occupancy rate is low, but the terminal layout has been rapidly developed in recent years, and has achieved stage results.

At present, with the repeated mention of supply-side reforms by the state and the promotion of domestic brand quality and technological innovation, including the improvement of various entry barriers, both Guangdong and Zhejiang are moving towards higher quality, and product innovation is gradually impacting two. The homogenization market of the land.

It is worth noting that kitchen and bathroom appliances, especially hoods and stoves, are the only high-end categories in China's home appliance industry. Therefore, the annual sales volume has increased year by year, and market demand has gradually improved steadily. Further implementation of urbanization and shantytown renovation, industry insiders predict that the kitchen power market will usher in the next 100 billion market.

Of course, the promotion and popularization of the market has nothing to do with becoming stronger and stronger. Any region including Shandong, Sichuan, Hunan and other places, as well as leading technology and market-leading companies, should narrow their scope and focus on enterprises. In the brand, focusing on the individual's products, you can't make a big fuss about the region for your own benefit.