Yangzhou toys played "smart"

Yangzhou toys played "smart"

Yangzhou is known as the hometown of plush toys, but this reputation gained with low added value makes the Yangzhou toy industry feel more and more “unhappy”. With the gradual loss of labor cost advantages, Yangzhou toys had to “get out of their homes”; in the context of international toy transition towards high technology, Yangzhou toys had to “compliance”. Without its own brand, lack of independent intellectual property rights, and lack of technical content, it has become the "worry" of the toy industry in Yangzhou. How long will Yangzhou toys be "sad?" The "questioning baby" intelligent toy dog's "nature" is trying to answer.


A smart toy dog ​​named "Ask the Baby" is "born" in Yangzhou. It will read characters and will do arithmetic. This "long" smart "mind" toy that can be "emotionally exchanged" with people will show the wisdom of the traditional toy industry upgrade in Yangzhou -


Plush "Nirvana"

The birth of the “questioning baby” smart dog is undoubtedly a “nirvana” in the traditional plush toy industry in Yangzhou. After more than 20 years of development, Yangzhou has more than 300 plush toy factories, 120,000 employees, more than 3 billion yuan in output value, and Yangzhou has a reputation as a “land of plush toys”. However, because Yangzhou toys have always been taking the foreign trade route and are at the bottom of the market value chain, they are easily controlled by people and the industrial upgrading is slow. Liu Zhong, general manager of Yangzhou Lida Mobile Toys Co., Ltd., and director of the Yangzhou Toys Association, said that he felt pains at the current state of the industry: Due to his heavy reliance on foreign trade, Yangzhou's plush profit space has been continuously compressed and has been basically lost. The ability to complete self-accumulation. Yangzhou plush how to break? Jinda Smart Toy Co., Ltd. chose the smart toy in this direction. Jinda Smart Toys Co., Ltd. was established by a joint venture of 1 million yuan invested by three companies in Yangzhou and Shanghai. The three companies each accounted for 30%, 30% and 40% of the shares. Among them, Shanghai Anzheng Intelligent Image Technology Co., Ltd., which has a college background, is responsible for designing with scientific research advantages. Therefore, having independent intellectual property rights is the greatest value of Yangzhou Jinda Smart Toys Co., Ltd., which will become the biggest highlight of the toy industry in Yangzhou.

"Intelligent" high hopes "The profit of smart toys is ten times that of ordinary plush toys." Wang Bin, Secretary-General of Yangzhou Toys Association, introduced that "smart toys will greatly enhance the added value of Yangzhou plush, and will also give companies the potential for development. "Before the "baby to ask" came out, it was the dilemma of the plush toy industry in Yangzhou. With the increase in raw material costs and labor costs, toy companies have felt unprecedented pressure. In Yangzhou District, skilled sewing workers need at least 1,000 yuan a month, and 600 yuan in Suqian will be able to recruit people; land costs, 20,000 yuan in northern Jiangsu can get 1 mu of land. Search on the Internet found that 10 small enterprises in a town in Chuzhou District of Huai'an City have become designated production bases for a toy company in Yangzhou. According to relevant sources of the Yangzhou Toy Association, a large-scale toy company in Minjiang has moved its main part to Suqian. According to this person, in recent years, with the increase in land costs and labor costs, the transfer of the toy industry in Yangzhou has been quietly proceeding. From the north of Yangzhou to the north, along the Tianchang National Road, there are many toy manufacturers. Basically, Yangzhou moved past. As a result, under the predicament of such industries, the "intelligent" of plush toys is expected to be high.

"Ask the baby" to develop the brand into a self-developed butterfly, although able to grasp the market initiative, but it will face more market variables. Because of this, the "Quality Baby" project was launched, and it took about one year to brewing. In the end, the company decided to make up its mind. For the long-term purpose, Jinda Smart Toys explained that the low-cost advantage is no longer. Finding breakthroughs in technological innovation is the only choice. For the “questioning baby” that bears the dream of upgrading plush toys, whether it can lead the successful transformation of the toy industry, the government and the enterprise have given great attention. According to reports, Jinda Smart Toys is preparing to apply for subsidies to relevant departments. In the process of industrial transformation, the risk of corporate innovation is very high. They hope to obtain government policy support. “The establishment of a plush toy development fund supported a group of companies to take the lead in transition.” The relevant personage of the Toys Association of Yangzhou believes that “the toy companies after going to the domestic market will probably create more taxes for the government, and the government will first help us to launch it.” According to this source, the Toy Association’s ideas for supporting the transformation and development of the toy industry have been communicated with relevant departments. Although it has not yet been formally finalized, it has already received a positive response from relevant departments. "More 'questing baby' comes up when Yangzhou Plush Toys is turned into a butterfly." This person said.





Round Bowl

These are made of durable melamine material

dishwasher safe, food grade material, healthy and safe for your familyl

can be used in home kichen and student dormitories and travel, as well as field camping

bowl durable material chip resistant cereal soup salad bowl BPA free dishwasher safe , sturdy ,stackable



We are the manufacturer that specially produce melamine and plastic products

our factory has Walmart, BSCI and Tchibo audit.

our proudcts can pass EU NEW STANDARDS, LFGB and FDA

We have our own lab

will test the bulk in advance to make sure all the goods are safety .

Round Bowl,Mixing Round Glass Bowls,Mixing Large Round Bowl,Mixing Round Salad Bowl

TAIZHOU SHALL HOUSEWARE MANUFACTURING INC. , https://www.shall-melamine.com